deepfakes steal your identity,

deepfakes steal your identity,

deepfakes steal your identity,

pixel by pixel

WHAT ARE DEEPFAKES?

WHAT ARE DEEPFAKES?

WHAT ARE DEEPFAKES?

Deepfakes are non-consensually AI-generated voices, images, or videos that a reasonable person would mistake as real. Deepfakes are used for sexual imagery, fraud, or misinformation.

Deepfake technology is rapidly advancing and uses deep learning algorithms to create convincing and deceptive content.

WHY DO THEY MATTER?

WHY DO THEY MATTER?

WHY DO THEY MATTER?

Deepfakes can steal your face, your voice, and your identity.

They are often used to create sexually abusive material, commit fraud, and harass individuals.

Anyone with internet access can make a deepfake of whoever they want.

All they need is one photo of you or a 10 second voice clip.

In the UK, almost 9 out of 10 people support a ban
on deepfakes

In the UK, almost 9 out of 10 people support a ban on non-consensual deepfakes

96%

of deepfake videos are sexually abusive

Only 42% of Americans know what a deepfake is

Deepfake fraud is growing rapidly:
5x in the UK, 13x in USA , and 46x in Canada

Deepfake fraud is growing rapidly: 5x in the UK, 13x in USA , and 46x in Canada

WHY WATERMARKING WON'T WORK

WHY WATERMARKING WON'T WORK

WHY WATERMARKING WON'T WORK

Watermarking attempts to identify AI generated images and videos with digital imprints.

It is simply impossible to create watermarks that cannot be removed easily by AI.

We need solutions that actually work.

WHAT CAN BE DONE?

WHAT CAN BE DONE?

WHAT CAN BE DONE?

Governments must impose obligations throughout the supply chain to stop the creation and spread of deepfakes.

Governments must impose obligations throughout the supply chain
to stop the creation and spread of deepfakes.

Legislative change is essential to keep humanity in control of deepfakes.

WHAT CAN I DO?

WHAT CAN I DO?

WHAT CAN I DO?

As a member of the public, the best thing you can do is to express your concern about deepfakes to your local representative.

In the media

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